Marketing — Google Ads
Be the answer when they search.
Boiler down, drain blocked, table for eight — people search, someone gets the call. Managed Google Ads puts your name at the top for the searches that pay, in the postcodes you serve.
Search campaigns
Built around buying searches — 'emergency plumber N12', not vanity keywords. Tight match, tight geography, no budget tourism.
Local service focus
Postcode-sector targeting around where you actually work. No spend wasted on the wrong side of the river.
Landing pages
Ads land on pages built to convert — one offer, one form, your reviews. Not your homepage's scenic route.
Lead delivery
Every enquiry hits your phone — WhatsApp or email the moment it lands, weekly lead sheet behind it. We don't report leads; we deliver them.
Your card, your account
Ad spend goes on your card, in your Google account, at a budget you choose. We never front spend, never mark it up.
Monthly report
One page: spend, clicks, calls, cost per lead, next month's plan. Numbers a busy owner actually reads.
How it works
Talk
Your trade, your area, your capacity. We'll say honestly what budget makes sense — and if Ads isn't your best pound, we'll say that too.
Launch
Account, keywords, ads, tracking, landing page. Live within days, watched daily at the start.
Tune
Bids, negatives, copy tests — monthly optimisation, monthly one-page report. Cost per lead down over time.
Straight answers
What budget do I need?
Enough for your trade's click prices to generate real data — we'll give you a straight number for your postcode and service before you commit.
Why do you insist the ad account is mine?
It's your history, your data, your asset. If we ever part, you keep everything. Agencies who hold accounts hostage are why the industry has a reputation.
When will I see leads?
Search ads can ring the phone in week one, but honest tuning takes a few weeks of data. We report plainly either way.
Do you guarantee results?
No guarantees — anyone offering them is guessing with your money. We offer competence, transparency, and a report you can hold us to.